Ent Credit Union Expansion Includes Two New Leadership Roles
Ent Credit Union, ranked #1 in Forbes’ “Best-In-State Credit Unions” 2018 survey, recently added two new leadership roles to support its unprecedented growth and future expansion plans.
Ent Vice President of New Markets & Strategy Victoria Selfridge will lead the design, development and launch of new cross-functional teams and systems to support new market expansion.
Promoted to positions of increasing responsibility during her 20-year Ent career, Selfridge most recently served as vice president of corporate communications. Prior to joining Ent, she was an information technology senior consultant with Ernst & Young. Selfridge received a Bachelor of Science degree in industrial engineering from Georgia Tech.
Ent Chief Marketing Officer Jennifer Sussman will head statewide brand awareness efforts and support Ent’s expansion across the Front Range. Prior to joining Ent, Sussman most recently served as chief digital officer for Andrews McMeel Universal where she led digital business efforts. During her more than 20-year marketing career, she also successfully spearheaded early social media adoption, developed corporate brand strategy and drove increased transactions and conversions though improved digital experiences at American Century Investments.
Sussman graduated summa cum laude from Long Island University with a Bachelor of Fine Arts degree in communication arts.
“What we learned from last year’s unprecedented membership growth and financial performance was that Coloradoans are hungry for a financial institution that puts their needs and dreams first. These new positions will help ensure we can deliver our service-first member experience all up and down the Front Range,” said Ent CEO Chad Graves.
Founded in 1957, Ent Credit Union is a different kind of financial institution, committed to improving members’ financial quality of life and returning value through better rates, lower fees and Ent Extras® cash rewards. Colorado’s leading credit union, Ent has more than $5.4 billion in assets, more than 330,000 members and more than 30 convenient service center locations along the Front Range. In 2018, Forbes’ inaugural “Best-In-State Credit Unions” survey ranked Ent #1 in the state of Colorado. As a not-for-profit, community-chartered credit union, Ent’s membership is open to businesses and individuals who live, work, worship or attend school in Adams, Arapahoe, Boulder, Broomfield, Denver, Douglas, El Paso, Elbert, Fremont, Jefferson, Larimer, Pueblo, Teller and Weld counties. Ent is an Equal Housing and Equal Opportunity Lender, insured by the NCUA.